Author: Geek Planet

Search marketing, once a relatively narrow and technical sect of marketing, is becoming much more wide-ranging.One year in from the launch of Google’s AI Overviews, adoption of AI-assisted search tools has led to the rise of so-called “zero-click search,” meaning that users terminate their search journeys without clicking a link to a website. “People don’t search anymore. They’re prompting, they’re gesturing,” said Craig Elimeliah, chief creative officer at Code and Theory. It’s a deceptively radical change to an area of the web that evolved from the old business of print directories and classified sections — one that may redefine how…

Microsoft’s first Windows 11 security update of 2026 caused two nasty failures, some PCs couldn’t finish a shutdown, and some users couldn’t sign in over Remote Desktop. Microsoft has now shipped emergency updates to fix both. The updates are out-of-band, meaning they landed outside the normal schedule, and they’re already showing up in Windows Update. If your PC started hanging during shutdown, failing to hibernate, or refusing remote sign-ins after the latest security patch, installing the emergency fix is the fastest path back to a stable machine. The emergency patches to install Microsoft has released two out-of-band updates, KB5077744 and…

You’ve seen the headlines: “The TCF is illegal.” “RTB ruled unlawful.” But as usual in advertising, the truth is less clickbait, more caveat.What did happen is this: Belgium’s Court of Appeal finally weighed in on the long-running saga around the Transparency and Consent Framework — the industry’s de facto permission slip for tracking-based advertising in the European Union. Depending on who you ask, the ruling was a win for privacy, a loss for business or just more fuel for a fight that’s far from over. One thing’s clear: it didn’t end the debate — it sharpened it. Still parsing it…

Google is testing a new Chrome Canary feature that makes it easier to ask AI about a webpage, no highlighting required. If it ships more broadly, it turns a familiar question into a quick action that works anywhere you click. The change appears when you right-click a page and choose Search with Google Lens. Instead of pushing you into the older Lens flow that required selecting text or images, Chrome now drops a small floating bar at the top with an Ask about this page prompt and a preview of what you’re viewing. Windows Report describes it as a lighter…

TCL unveiled its NXTPAPER 70 Pro at CES 2026. The phone received several awards and accolades at the event thanks to its proprietary NXTPAPER 4.0 technology, which allows users to switch between three display modes for enhanced reading and eye comfort.  The company has brought back its latest NXTPAPER 70 Pro to the ongoing MWC 2026 conference and informed that the phone will soon be launching in the United States. The headline feature of the device is NXTPAPER 4.0, TCL’s latest take on eye-friendly display technology.  The 6.9-inch FHD+ 120Hz panel supports natural light rendering, zero flicker, reduced glare, and…

Pharmaceutical advertisers are one of the biggest television spenders in the U.S. Collectively, they’ve injected $2.18 billion into linear media this year already, according to iSpot data.But this year’s upfronts have thrown a spotlight on the growing list of challenges facing marketers in the space, from turbulent economic conditions to the looming threat of a pharmaceutical TV ad ban floated by U.S. secretary of health Robert F. Kennedy Jr. “Pharma is the port in the storm. When other categories might be pulling back, it’s not unusual to see pharma stay flat to up, in terms of overall investment,” Publicis Health…

The Trump administration is turning up the heat on memory chip supply, invest in US production or face duties that can run as high as 100%. Commerce Secretary Howard Lutnick delivered the warning after a groundbreaking for Micron’s new plant near Syracuse, New York, calling it industrial policy aimed at pulling more chipmaking stateside, Bloomberg reports. That matters for your wallet, as memory is baked into the upgrades people buy most, and pricing moves fast when the market gets rattled. A big missing piece is timing. The White House has said new tariffs and an offset program to encourage domestic…

As economic uncertainty and talk of recession intensifies, automakers face an uphill battle in everything from tariff impacts on production costs to fluctuating consumer spending in response to inflation. The uncertainty has left marketers shaken because it’s historically meant cuts to marketing budgets. But as one of the biggest spending categories in media and marketing, auto makers aren’t ready to take their foot off the gas just yet. To put some numbers to it, automotive media spend in the U.S. is expected to hit $31.77 billion this year, up from $29.48 billion in 2024, according to eMarketer. In January, Digiday reported…

WPP has retained its account with Coca-Cola, one its largest clients, according to the global beverage giant’s chief marketing officer Manuel Arroyo. Writing on LinkedIn, the CMO said Coca-Cola had renewed its partnership with WPP and credited it with delivering “significant value” to the firm, which is one of the world’s largest advertisers. “I’m happy to share that The Coca-Cola Company has renewed its partnership with WPP Open X as its global marketing partner,” he wrote. “We are living a special moment in marketing at The Coca-Cola Company, and I’m glad to have WPP Open X on our team to…

The idea of a humanoid robot building an airplane may sound far-fetched, but a new deal between the European aviation giant Airbus and Chinese robot specialist UBTech suggests that such a scenario could be on the cards. Airbus’s deal with UBTech involves the company’s Walker S2 humanoid robot, Bloomberg reported on Monday. Details are currently scant, but reports suggest that Airbus is keen to explore the idea of putting the humanoid robot on the assembly line, likely assisting human workers in the construction of new aircraft. UBTech unveiled the Walker S2 in 2024. The bipedal bot stands at 69.3 inches…