If you are a blogger, YouTuber or an Android application developer, then you must know very well about Google Adsense. If you are thinking of creating a new website or blog, then you must be curious about Adsense. If we talk about online earning, then the name of Google Adsense comes first. In this post, we are going to know what Google Adsense is, how it works. Being a publisher or an advertiser, Google Adsense is useful for you. Why is it important for
Do you know?
Google Adsense is the biggest business module of Google which shows advertisements on any online content. It is the simplest and easiest means of earning money online and is also the biggest business module of Google, the leading company among online advertising companies. In simple words, Google Adsense works as a bridge between Google, Advertiser and Publisher. All the work is done automatically. You just have to put a code on your website and Google Adsense starts working.
Why Google Adsense is the most trusted platform
The method of showing advertisements of Google Adsense is completely different from other advertising networks. Google Adsense shows only the relevant advertisements of their choice to the visitors coming to a website or blog, that is, on the website where the advertising code of Google Adsense is installed, you can see only those advertisements. You will see the advertisements in which you are interested. Let’s understand how this whole system works.
When you type anything in your browser or in your mobile from your keyboard, i.e. in technical language, you type a keyword, then this information gets saved in your internet browser. In the language it is called cookie. Now when you again visit any blog, website or YouTube channel where Google Adsense advertising code is installed, then that code first reads that cookie saved in your browser and finds out from it. what you searched for last time so they can show you ads based on the keywords you searched for
In a way, Google Ads shows you your personal information by reading it without your permission. It also shares this information with advertisers so that more accurate advertisements can be shown to the reader.
Let’s understand the business module of Adsense
Google Adsense displays advertisements on a website and shows relevant advertisements to the traffic/readers visiting that website, which benefits everyone. If I talk about everyone, then four people are involved in it.
- Google- According to a figure, 99 percent of Google’s income comes from advertisements displayed on websites and blogs, the remaining one percent comes from other resources, but the thing to understand here is that Google is dependent on the publisher for all these advertisements. Google 85 Percentage of ads is displayed through publisher and rest on its search home page. In this way, Google gets the biggest benefit from Google AdSense ads.
- Publisher- The second biggest benefit of Google Adsense is for those publishers who place Google Adsense advertisements on their blog or website. The traffic coming to the website is displayed on Google Ads. The advertisements given by the advertisers are displayed in return for Google Adsense clicks and impressions. Payment is made to the publisher according to the amount in which some part belongs to Google and some part belongs to the publisher. The biggest advantage of the publisher in this is that he does not have to go anywhere to get ads. Google Adsense does the placement of ads on its own. Wherever the publisher has installed Google AdSense ad codes on his website.
- Advertiser Company- The third advantage that the advertiser company has is that its advertisements are shown only where it is needed. The advertisement reaches a large number of people in a very low budget. The advertiser can decide the price of his advertisement as per his wish. The system works with such transparency that advertisers can easily expand their business by trusting this system. The advertiser has complete control over what kind of advertisements to show on their website and what kind not to.
- Readers – Readers have the biggest benefit in all this because publishers create a lot of free content for the readers for which they do not have to charge a single rupee and they always get a lot of information for free.
Why is Adsense better?
There are some major reasons why AdSense is a better option than other advertising networks.
easy interface
To use AdSense, you just have to paste a small code on your blog or website and the rest of the work is done by AdSense automatically. Easily view and easily control your ads
easy control
AdSense’s dashboard is very simple so that you can easily control the advertisements on your website as per your convenience. You can also decide which ad to show where and where not and even you can block some advertisers as per your wish. can also block
having more advertisers
The advertisements of Google Adsense come from Google Ads which has a very huge source of advertisers. Google Ads is a platform where advertisers from all over the world place their advertisements and those advertisements are displayed through Google Adsense, hence Google has a huge source of advertisements. there is no shortage of
How much money do you earn from Google Adsense?
It is difficult to say how much you earn from Google Adsense. Your earnings depend on how much traffic your site has, from which country this traffic is coming, what kind of content you are publishing and whether you How you set up your ads
Can anyone register a Google Adsense account?
Anyone can register Google Adsense who has a blog, a website, a YouTube channel or an Android application. Google Adsense is a transparent ad network program that is built for advertisers and it wants to work with advertisers in every way. To avoid any kind of fraud or their money does not go waste, it is very important for you to know the terms and conditions of Google Adsense before applying for Google Adsense.
Google always wants that advertisements should be visible only to the person for whom they are made, that is, advertisements should be clicked in the normal manner. Google’s biggest rule is that you will never click on your own advertisement nor will you click on it on your friends, relatives. Or ask your neighbors to click, by doing this your Google account can be suspended. Apart from this, there are other terms and conditions which we know further –
original content
You will always publish original content on your website and will not copy paste it from anywhere. Doing this can put your Adsense account in danger.
traffic source
Google always wants that the traffic source on your site should always be correct, that is, wrong traffic should not come to your website from anywhere. Let us understand the traffic source –
- Organic Traffic- Organic traffic is considered to be the best traffic coming to a website which comes directly from the search engine, that is, when the user wants to search something, he goes to the Google search engine and types the keyword there, after which Google indexes it. Publishes the results of the visited website or blog so that the user can reach that website or blog. In technical language it is called organic or natural traffic.
- Social Media Traffic- When you share your content on social media, the traffic that comes to your website or blog from there is called social media traffic.
- Affiliate Traffic- When you leave a link to your blog or website by commenting on any other website, blog or write gas code on any blog or website and the traffic you get from there is called affiliate traffic.
- Through advertising – Getting traffic from online advertisements has become a very common thing in today’s time. For this, advertising network is used. According to Google’s policy, advertising for online traffic is considered good only when it is on Google’s landing page ( The page for which the ad is being advertised follows the guidelines and does not redirect the user
- Direct Traffic- When users reach your website by directly typing the name of your website or blog in the address bar of the browser, then that traffic is considered as direct traffic.
site navigation
According to Google AdSense policies, your website must not use deceptive navigation methods. You cannot use your navigations to drive clicks or ads to your ads. You cannot place ads where they would otherwise appear on your site. be considered a part of, such as a menu or download link, etc.
Let us know about the published policies of Google
Now we have learned about the advertising policies of Google, but if you want to get approval for Google Adsense, then it is very important for you to know about the Google publisher policies also. Google allows publishers to earn from their content, this does not mean that You will start publishing anything and Google will display ads on it, for this it is very important for you to know about Google’s publisher policies –
- You may not publish any content that promotes any illegal activity or violates the legal rights of any person
- You may not sell or promote any counterfeit product in which it is difficult to distinguish between genuine and counterfeit goods.
- You cannot use someone’s intellectual property i.e. infringe copyright. Even if you see this happening, you can report copyright infringement under the Digital Millennium Copyright Act (DMCA).
- You may not promote false, dishonest products or services
- You may not display content that provides incomplete information to users and you may Google Publisher Policies You can read and get more information
conclusion
If Google Adsense is the simplest and easiest way to earn from Google, then here Google also wants that you work with complete honesty and hard work, do not do any fraud, keep transparency between yourself and the advertiser, if you are using Google for a very long time. If you want to earn a good amount from Adsense, there are many ways to do it.
Hope you have understood what Google Adsense is and how it works, how you have to prepare yourself for Adsense, although we have tried to give all the information here, but still if any point is left. So you can ask us or give suggestions by commenting. Your valuable thoughts and suggestions are welcome. Have a nice day.
