Fitness fans can start 2026 right with £150 off smart ring described as ‘total game-changer’

Worn by footballing legends and athletes, the Oura ring is a more subtle alternative to a smart watch but packed with features

The range of fitness devices out there can be overwhelming, from tracking activities on a phone through to dedicated wearable tech. But smart rings only need fitness fans to give up a finger, allowing a much subtler approach to health tracking.

Smart rings have enjoyed something of a boom over the past 5 years, taking the sort of tech normally found in a smartwatch and packing it into a ring instead.

Oura is one of the biggest names in smart rings and the brand has kicked off its Boxing Day sales early, so shoppers can save up to £150 on its popular smart rings.

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A smart ring is packed with tech that will monitor heart rate, blood oxygen, respiration, temperature and movement. From the data collected, a full range of measures can be taken that give an indication to how well rested the wearer is, track the female cycle, spot signs of illness and a whole lot more.

That leads to metrics on 50+ different health measures. Best of all, a smart ring is compact and discreet, so it can be worn all the time, without the need for a bulky watch or cheap band. Oura is available in a full range of finishes, from traditional silver to modern ceramic.

The range of discounts available apply to both the Oura Ring 4 in Silver, Black, Stealth, Brushed Silver, Gold and Rose Gold, as well as on the Oura Ring 4 Ceramic, which comes in Midnight, Cloud, Tide and Petal.

Different finishes have different prices, so the discounts range from £50 up to £150. Those prices are reflected on Amazon too, for those who would rather shop elsewhere.

Oura starts with sleep tracking. This is a vital tool to see how well rested the wearer is, looking at sleep quality and tracking heart rate through the night for a true reflection of resting heart rate. A Readiness score is given, a guide to how prepared the wearer is for the day.

Oura then tracks activity through the day, to help to hit activity targets and sharing those to other platforms such as Strava. Stress is also detected, when heart rate is high but there’s no activity associated with it, a sign that some relaxation might be needed.

Then the wind-down towards bed is monitored, so advice can be given on when to go to bed and how to have a healthy sleep routine. The aim is to provide balance through the day and night, a holistic approach to tracking health.

One shopper described the Oura experience as ‘a total game-changer,’ while another commented: “Very happy customer, the ring is a doddle to set up and works a treat.”

However, there’s an ongoing cost to Oura ownership with a £5.99 subscription which may be off-putting to some shoppers, although the first month is included in the cost of the Ring. Shoppers also highlight that the Oura Ring 4 scratches easily, although the Ceramic version looks better for longer.

For those who want to avoid the subscription, the Samsung Galaxy Ring is available with no subscription and is currently £100 off on Amazon, so it’s £299. It seamlessly syncs with Samsung and Android devices through Samsung Health.

Alternatively, the Ultrahuman Ring Air is £229 on Amazon (30% off) and also has no subscription, providing access to those tracking features all in the one price.