Browsing: Digital Marketing

This holiday season, more people are consulting ChatGPT for gift ideas or asking Google’s Gemini to find them the best…

Creators and the creator economy aren’t going anywhere, given the market has truly embraced just how important they are to…

The open internet didn’t grow opaque because of a single bad actor or decision. Marketers chased cheap scale, and the…

Snap, like the rest of the platforms, has spent the last year nudging marketers further toward automated advertising. Next year,…

PMG has taken a swing at one of the knottiest pasts of modern media buying: CTV. The independent agency has…

Curation spent much of this year in a fog, loosely defined and inconsistently applied. Agencies say they plan to tighten…

It’s getting more difficult for brands to stand out online thanks to an algorithmic-induced fragmented digital landscape. Plus, the rise…

In a year marked by volatile changes to tariff policy and a quick succession of pullbacks on diversity, equity and…

It’s been another busy week for big news but I wanted to use this week’s briefing to write about something…

About two years ago, Trademark Property Co. CEO Terry Montesi heard from a national real estate broker that there was…