Browsing: Digital Marketing

Now that we’ve reached halfway through 2025, retail media remains one of the industry’s biggest growth stories, pulling in more…

Google’s AI ambitions are moving fast, and the old architecture of search advertising is starting to show its age. As…

Whenever ad dollars swell around new channels — search, social, email — the industry reaches for the same playbook: cut…

After just over two years at X, CEO Linda Yaccarino is stepping down from the role.“When @elonmusk and I first…

Linda Yaccarino had the title. She had the industry patter, the resume and the profile. What she didn’t have was…

Despite record investment in the creator economy, not every creator is cashing in. U.S. brands are expected to spend $13.7 billion…

TripleLift, the self-styled creative supply-side platform, implemented significant layoffs late last week, as the industry prepares itself for a more…

AI platform wars are about to become the browser wars and advertising will be a key battleground. OpenAI and Perplexity,…

There was a time when landing on the first page of Google meant you were in business. Traffic followed, strategies…

Shopify is drawing a line in the sand on agentic AI — a type of bot that autonomously completes tasks…