Browsing: Digital Marketing

Why did they buy when they did? Why did they buy it there? And most importantly, did any of the…

Amazon’s grip on TV advertising keeps tightening, and now it’s gunning for the industry’s biggest payouts: upfront commitments and scatter…

Curation has its fair share of skeptics but Index Exchange CEO Andrew Casale isn’t one of them. He sees it…

Amazon’s ads business is muscling in on the same ad tech players that once fueled its rise.Granted, it’s been edging…

Pinterest is gearing up for a big 2025, doubling down on visual search, expanding its global footprint and rolling out…

This research is based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders. It’s…

When Greg Swan first attended South by Southwest (SXSW) 17 years ago, it “cracked open” his world. “It’s a culture of…

Turns out, fixating on low-fee supply chains, or prioritizing ad tech intermediaries with the cheapest fees, was never the magic…

When you think of influencer marketing, you typically picture brands working with a younger creator to target Gen Z (ages…

The agency has called the city home for 53 years, according to GSD&M CEO Duff Stewart, and the party is…