Browsing: Digital Marketing

If you thought the hype around AI was receding, think again. Generative AI applications have become the key battleground between…

Despite a parade of problems, the market hasn’t blinked. Ad buyers are saying it, and the latest forecast from Madison…

Today’s marketers spend sleepless nights puzzling over how much of their budget is lost along the mazelike programmatic supply chain,…

If there’s one thing keeping Zola’s new CMO up at night, it’s search — or rather the messy reinvention of…

DEI might not dominate boardroom agendas like it once did, but for marketers it remains essential. After all, growth doesn’t…

Meta’s plans to fully automate ads with AI by 2026 doesn’t come as a surprise to creative agencies – but it…

Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the…

Next week, thousands of marketers and ad execs are expected to once again brave the French Riviera’s heat, rosé-laden soirees…

With the NBA Finals between the Indiana Pacers and Oklahoma City Thunder in full swing, brands are getting in on…

Whether it’s querying TikTok’s long-term plans for AI, clarity on its partner programs or the inside track on its product…